10 More Ways Physicians Can Leverage Placebo Potential
Last week our team was proud to publish a blog post from the perspective of physicians, offering an inside look at how medical providers harness the power of placebo and…
From the Physician’s Perspective: 7 Ways to Harness Placebo Power
Modern medicine, which is so powerful in treating acute disease, is missing nearly 80 percent of what contributes to healing for patients with complex, multi-factorial, chronic disease. Drugs do not…
Placebo Pocket Guide
Enhancing Treatment Effects With Placebo Research by Using Knowledge From Placebo Research To Help Patients Heal.
Placebo and How Culture Affects Healing Outcomes
As we’ve discussed the placebo response the past couple weeks—and how physicians can harness that power in their manner and behaviors—it is important to recognize the immense impact that cultural…
Placebo Guide
Harness the Power of Placebo for Your Patients - A research report and clinical guide Enhance Healing Based on Knowledge from Placebo Research
How Your Doctor Taps into the Placebo Response
Let's be clear: an inert treatment cannot cause a biological response. Sugar pills and fake needles or sham surgeries do not heal. Healing comes from the meaning and the context…
What is the Placebo Effect?
Few terms have been more misused and caused more confusion than placebo and the placebo effect. Placebo is most commonly defined as an inert substance such as a sugar pill…
The Placebo Response: How Cultural Context Influences Healing
It's been revealed that the healing effect from fake treatments could vary from 0% to 100%—even for the same disease and same treatment—depending on the context and cultural meaning in…
Understanding the Value of the Placebo Effect
The placebo effect is more than just a sugar pill. Outcomes are affected by factors including the label or name of the treatment, the cost of the treatment, the location…
Recognizing the Power of the Placebo Effect
I have always considered the placebo effect to be the sleeping giant of research and medical care. The placebo effect is essentially the meaning response that is induced by the…